Food Preference
For the first section of research of which doesn’t pertain to the analysis of visual aesthetics it became evident that it was crucial to investigate in statistic research that will identify current trend regarding restaurant participation.
The first thing that become immediately apparent was the fact that not only was American style food a major trend within the UK in 2016 making it the perfect choice to brand for but the fact that the taste of the UK is vastly multi-national. This meaning that international food pays a high precedent within the UK. Thus leading to no favouritism which could be conveyed further through branding design
Target Audience Age
The second and most crucial aspect of statistical research that offered most knowledge to inform the final design decisions was the are range of people who eat at restaurants in the UK. The research informed me that age of the population that eat out the most range between 18 and 55.
This aspects of statistic information is crucial to remember through the designing stage as it further intensifies the need for the branding of the restaurant to be most appropriate to a wide range of ages.
No comments:
Post a Comment