Print
Due to the face that the publications purpose was to support the clothing range of a Leeds College of Art Level 6 fashion designer who’s graduate fashion range is going to Graduate Fashion week, London it was vital to ensure that the professionalism of the publication was evident while ensuring the production cost remained as low as possible so that they could be constructed on a smaller budget.
After looking at a variety of stocks the decision was made to use a 120gsm matter stock as it was of high quality, cheap to produce with and thick enough to ensure that the papers aren’t translucent at all.
The final publication was printed on the zine printing machine as this added to the ease of printing, enabling it to be printed on a slightly larger scale if necessary.
Bind
The publication was hand bound by the method of a saddle stitch bind with thread for two distinct reasons. The first of the reasons came down to the ease of binding. Due to the fact that it is a simple, effective and cheap method of binding it allowed for the publication to be bound with a low budget. This tread also worked successfully as it added a further contextual link between the publication design and the content of the editorial. Alluding to the tactile and textured nature of the fashion designers work.
The book was finished by hard backing a front and back page with a velvet flock material. This was done due to the fact that the added harder front and back added structure to the bind, therefore helping with the professionalism but also the fact that the velvet texture further reinforced the link between the tactile fashion design and the publication.
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